Temu, known for its low-cost model, is now passing nearly all new import taxes to consumers, hiking products prices in the U.S. In a recent development reported by CNBC, the fastest growing Chinese e-commerce startup is implementing “import charges” of around 145 percent in response to Trump’s tariffs on goods shipped into U.S from China.
These tariffs target the "de minimis" loophole, which previously allowed packages under $800 to enter the U.S. duty-free. However, starting May 2, 2025, this exemption will end for imports from China and Hong Kong, leading to new import duties.
Temu sees this coming and announced product price increase and import charges to offset these upcoming tariffs. These fees cost 30% more than the items U.S. shoppers are buying, and in some cases the items are more than doubling the price of a standard order.
These changes are already in effect, and U.S. shoppers should expect higher prices on Temu orders. CNBC discovered that a summer dress sold on Temu for $18.47 now cost $44.68 after implementing the $26.21 in import charges.
Meanwhile, Temu is not the only e-commerce in China that's blending with Trump's tariffs. Shein, a close competitor, has also increased products prices, but isn’t adding an import charge. Likewise Temu, Shein also announced Shein price hikes for U.S. customers starting April 25 in response to the tariffs.
All the Trump's tariffs on China have disrupted the business models of Temu and Shein. What do you think about this development? Let's hear your opinions in the comments section.
