Coinbase, the largest U.S. based cryptocurrency exchange as well as the world's biggest bitcoin custodian, has made two big move to revolutionize crypto rewards and incentives and stablecoin ((USDC) payments into digital spending and online shopping.
The crypto exchange has secured partnerships with two big companies to make this happen. Coinbase teamed up with America Express to launch its first-ever credit card, the Coinbase One Card, at the state of crypto conference. The company has also teamed up with Shopify to launch stablecoin (USDC) for the e-commerce's millions of online merchants.
JUST IN: Coinbase partners with American Express to launch 'Coinbase One Card' offering up to 4% Bitcoin back on all purchases.
— Watcher.Guru (@WatcherGuru) June 12, 2025
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It's no doubt that these two major partnerships Coinbase has secured is integrating cryptocurrency rewards and incentives, most especially Bitcoin (BTC), and stablecoin (USDC) payment into daily purchases and online shopping. Without much ado, let's break the deals down so that you can know how it works.
Coinbase One Card: The Bitcoin Rewards Credit Card
The Coinbase One Cards are rewards credit cards denominated by Bitcoin (BTC). The card is first-ever credit card launched by Coinbase in partnership with American Express. The card is built and developed with Cardless and issued by First Electronic Bank.
The card is exclusively available to Coinbase One members in the U.S., but a waitlist is currently open for interested users. The card can simply be used to access premium perks like travel benefits, dining offers, and other exclusive experiences. It's designed to integrate crypto into everyday spending and payment.
For users who have access to the credit card right now, the credit card will provide them with up to 4% BTC cashback on all transactions and operates on the reliable and trusted American Express (AMEX) network. It'll also provides exclusive benefits including American Express security features.
The Coinbase Credit One Card will let you earn rewards based on your Coinbase asset holdings. This means, with higher balances, the greater you BTC rewards will be unlocked. In addition to that, the card features no foreign transaction fees and offers flexible repayment options using linked bank accounts or crypto.
The card, available in a metal design engraved with Bitcoin’s genesis block, aims to enhance the Coinbase One subscription experience, which costs $29.99/month or $49.99/year for the Basic tier. If the card is not available to you now, don't hesitate to join the wait-list so that you can get it as soon as possible when it's ready for your region.
Shopify to Accept USDC Stablecoin Payments
The second big deal Coinbase secured is with Shopify which house millions of online merchants and stores. The deal works in the sense that Shopify merchants and businesses will accept stablecoin (USDC) payments using Coinbase's integrated Ethereum-based layer-2 network Base.
Don't get it wrong, the process will be automatic. The feature will be turned on automatically with option to opt-out. That is, the USDC payment option will be enabled automatically on your store unless you chose to disable it. This works due to the integrated Ethereum-based layer-2 network Base which Coinbase and Shopify have used to created unique and automated payment system.
With this integration, merchants and businesses on Shopify can now accept USDC payments, automate refunds and taxes, and also staggers payments. Shopify intends to offer up to 1% cashback to merchants' customers that pay through stablecoin. On the other hand, merchants that accept USDC will receive up to 0.5% in cashback in rewards for all USDC payments.
This payment system now helps to simplifies crypto payments for businesses and merchants on Shopify without the need for an extra app or setup unlike the previous utilized approach which involved installing third-party plugins for accepting BTC, ETH, or USDC.
Meanwhile, it's important to note that this Shopify-Coinbase Integrated USDC Payment is yet to be rolled out to all merchants and businesses. Beginning from June 12, 2025, a limited cohort of early merchants are allowed to accept USDC payments, with plans to roll it out to all merchants and businesses later this year.
The fun fact about this stablecoin payment is that merchants can still continue to receive payments in their local currency without incurring foreign transaction fees even if they've turned on the USDC payment. This is amazing right? Well, I can say that Coinbase is doing well with the it's transforming collections of payments for individuals and businesses.
Through Bitcoin rewards from American Express and stablecoin transactions on Shopify, Coinbase wants revolutionized payments for everyday spending and online shopping.
